We're Making Meat

(Yes, you read that right!)

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Because Animals is a small company with a big mission: To make the healthiest and most sustainable food for dogs and cats on the planet! This is why we’re making cultured meat food for your pets. The obvious questions are: What is cultured meat? And, how do you make it? Well, read below for those answers!
 

Cultured Meat is Meat.

First it helps to understand what exactly meat is. Well, all meat is simply a collection of animal cells. Meat in the traditional sense happens when these cells grow inside a body. But, when given the right nutrients, these cells can also grow inside a container we call a bioreactor. The end result in both scenarios is 100% meat.

Because Animals is making meat for pet food that is nutritionally identical to traditional animal meat! Here’s how we’re doing it:
 

1. To start the process of growing our cultured meat we collect a small sample of animal cells. We do this in the most humane way possible to ensure no harm comes to the animal.

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2. From that sample we isolate the necessary cells and feed them a mixture of protein, vitamins, minerals and other necessary nutrients and then pop them into a bioreactor (it’s like a womb!) where those cells grow and divide to form a collection of tissue that is ultimately cultured meat.

 

3. Harvest time! It’s meat! We simply collect the meat from the bioreactor and incorporate this meat into our nutritious recipes for treats and food for cats and dogs.